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Business and Leadership Development Articles
The Most Important Work of Leadership
Too many small business owners are by default small leaders, and this costs them dearly! However, it doesn't have to be this way. Too many...
10 Time Saving Tips for Small Business Owners
Practically every business leader can increase their personal productivity by managing their time better. There are a lot of ways to be more productive, but...
How to Create a Marketing Plan
Every small business needs a current and actionable marketing plan! However, it is easy to feel overwhelmed by the task of writing one. Most software...
How Does a Sale Happen?
It’s extremely gratifying for a business owner or sales professional to close a sale. For me it’s not just a “win.” It’s the awareness that...
3 Ways to Improve Your Selling Conversation
In the past, I've given seminars and workshops to salespeople and business owners called, “How to Improve Your Selling Conversation.” Every business owner should be thinking...
3 Marketing Mindset Mistakes
Like anything else in life, our mindset plays a huge role in our success or failure. Marketing is no different. I have discovered that the...
A Brand or a Logo?
From time to time I have business owners approach me for feedback on a new logo. The truth is that there is no end to...
2 Qualities That Make a Marketing Message Work
On June 12th, 1987, Ronald Reagan made his famous speech at the Brandenburg Gate near the Berlin Wall where he issued that historic challenge to Mikhail...
How Do Small Businesses Develop Quality Control?
You must have a system for quality control if you want to create a world-class business that is sellable. In fact, the survival of your...
The Top 10 Skills Every Sales Professional Needs
Sales have changed. Buyers are more informed, more cautious, and far less impressed by rehearsed pitches than they were even a few years ago. That...
